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Direct Your Story

THE CADIA CATALYST BRAND SUITE

Coffee Brands
Rush Hour

The Brand Blueprint 

  • 2-Hour Brand Discovery Workshop. Uncover your story, audience, and positioning.

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  • Target Persona & Competitor Analysis. Find your voice in a crowded room.

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  • Defined Brand Voice, Tone & Core Messaging. Your language of influence.

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  • Brand Blueprint Report (PDF) . Your story distilled into a strategy you can build from.

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Outcome: A clear vision, aligned voice, and authentic foundation that guides every design, caption, and campaign to come.

The Visual Identity Suite  

  • Logo Suite: 3 concepts and 1 final Primary Logo with all file types (Vector, PNG, JPG).

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  • Logo Variations: Secondary Logo, Icon/Mark, and Black & White versions.

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  • Brand Guidelines: Comprehensive PDF defining Logo Usage, Color Palette (HEX/CMYK), and Typography.

  • Social Media Icons: Set of $\mathbf{5}$ branded icons/covers for social profiles.

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  • Requirement: Must be preceded by The Brand Strategy Blueprint or client must provide equivalent strategy.

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Outcome: A recognisable, cinematic identity designed to feel timeless across every platform and product.

Coffee Break
Recording

The Digital Launch Pad

  • Website Build: Fully responsive, custom-branded website on a secure CMS (e.g., Squarespace, WordPress).

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  • Core Page Content: Home, About, Services, Contact, and 1 additional page.

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  • Google Business Setup: Full setup, verification, and optimisation of your Google Business Profile (GMB).

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  • Local SEO Foundation: Basic keyword mapping and 3 service area setups.

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  • Launch & Support: 30 days post-launch support and full ownership transfer.

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  • Requirement: Client must provide finalized brand assets (logo, colours, fonts) and all written content prior to start.

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